In a world driven by AI, we bring a human touch to transformation for individuals and businesses!
Are you tired of just reading about personal growth or attending development training but still yearning for real, tangible change? While books, summaries and training can offer valuable insights, true transformation comes from applying that wisdom.
That’s why we created ApplySelf, the world’s first daily program designed to help you learn and implement key ideas from self-help books. We’ve distilled essential concepts into a structured day-by-day program, making it easy to incorporate them into your daily life. ApplySelf transforms a book into a practical Self-Help Day-Wise Program that can truly change your life.
that guides you to build powerful habits.
Our mission is to empower individuals and organizations to easily learn and apply transformational self-improvement ideas using technology and extraordinary content in totally different ways.
Our vision is to turn around the old adage which states that only 5% of people in life become successful, while 95% fail to make a turnaround – thereby creating a thriving environment for all.
Simple People, Impactful Ideas

Director, Product Development
Kashif leads Content and Software Development at ThoughtCuts, seamlessly blending his lifelong passion for self-help with over 20 years of software development expertise. A self-help practitioner since the age of 10, Kashif holds a Master’s degree in Software Computer Application from Mumbai. He has successfully led complex, multi-million dollar projects across various geographies in the public domain. His unique combination of skills and insights enables him to create innovative solutions that bridge the gap between self-help and technology.

Director, Business Development
Maulik leads Business and Sales/Marketing at ThoughtCuts. Maulik studied Masters in Computer Application from Mumbai. A successful entrepreneur with over 20 years of experience, he has built businesses and brands from the ground up. Maulik’s extensive skills in manufacturing, business, brand creation, and sales empower him to drive ThoughtCuts’ innovative strategies and vision. His deep understanding of market dynamics and consumer behavior helps shape effective growth strategies. With a keen focus on innovation, he continues to strengthen ThoughtCuts’ presence.

Solvyris is an Australian-Canadian management consultancy firm, with branches in the UK and the USA. Solvyris is a unique company with a large footprint, composed of a team of 50+ dedicated experts and consultants who bring a vast amount of international experience across many sectors. Powered by ISO global standards and the exclusive Solvy-Simple method, Solvyris offers the highest recognised ISO Certifications combined with management consultancy services.



Accreditations & Memberships
“ApplySelf Web & Mobile Apps & Methodology for Self-Improvement & Soft-Skills Development & Learning using the KAAT Framework of Knowledge, Action, Accountability & Transformation.” are copyrighted at the American Library of Congress (Reg. No.TX0009434722)




